Variable data printing is a kind of personalized printing, ያውና, printing different contents in each print or publication, ጽሑፍን ጨምሮ, pictures, የ QR ኮዶች, ባርኮዶች, ቁጥሮች (Serial Codes), security codes. It is widely used in drug supervision codes, food supervision codes, packaging and printing, RFID labels, ፀረ-ሐሰተኛ ህትመት, form printing, lottery tickets, ቲኬቶች, bills, forms, paper cards and plastic cards, cartons and other fields. It is suitable for the production of commercial documents such as banking securities, ኢንሹራንስ, ቴሌኮሙኒኬሽን, ትምህርት, automobile, real estate, catering, manufacturing, park amusement park, entertainment industry, advertising printing industry, ወዘተ, including mass personalized identification card production.